Tag Archives: Search Engine Marketing
Search engine visibility crucial to business
Search engine optimisation is essential for businesses who want to keep their profile high, an expert has claimed.
Companies have been advised to pay close attention to their search engine marketing strategies, or risk losing business to rivals.
Website optimisation expert Rebecca Lieb points out that there is an almost unfathomable amount of information available online, noting [...] Continue reading
Firms stepping up online marketing
Many firms continued to increase their marketing efforts during 2009 despite the recession, new data has suggested.
According to recent findings from the Interactive Advertising Bureau Europe (IAB), companies are allocating larger proportions of their budget to various marketing strategies.
The study revealed that online marketing continued to grow throughout last year, an area on which the [...] Continue reading
